TS Media – the multimedia segment of Telekom Srbija, was created with a clear mission: to unite production, distribution and digital media innovations into a unique and powerful ecosystem. Today, after several years of successful presence on the domestic, regional and international markets, TS Media is entering a new development phase, opening up space for new genres and formats and consolidating its position as one of the strongest media brands in the Western Balkans.
In addition to drama series and films that have already achieved cult status and marked the television production of the last decade, TS Media has an even wider and richer offer today. Audiences will now have the opportunity to enjoy documentary shows, music and children’s programs, sports content, podcasts and educational formats. They receive more than 5,000 titles that bring 2,000 hours of entertainment to households, including the titles such as Ubice moga oca (My Father’s Murderers), Južni vetar (South Wind), Nedelja (Sunday), Marš na Drinu (March on the Drina), Skupljači perja (Feather Gatherers), the documentary Neuspeh prvaka (Failure of the Champion), the Telcast podcast, the children’s show Baš super klinci (Truly Great Kids), the music of Saša Matić, Aca Lukas and other content.
This breakthrough has a clear goal – to provide users in Serbia and the region with a multimedia experience that integrates entertainment, culture, knowledge and inspiration, based on the most modern world standards.
“Over the past years, TS Media has built the status of a brand that represents the domestic creative industry in the best way. Its strength lies in the integrated value chain – from the idea and scenario, through production and post-production, to distribution on the domestic and global market. It is this experience that becomes the basis for a new stage – the development of various formats intended for the requirements of the modern user. Our mission is to provide users with quality and diverse content, based on the best world practices and domestic creativity. With this transformation, we show that TS Media is more than the production of series and films – we are building a complete multimedia offer for the digital age. We are aware that today’s audience expects dynamic and comprehensive content, and that is why TS Media brings a synergy of genres and formats that will enrich the future of the regional media space. Our ambition is for TS Media to become a leader in multimedia production in Europe and for local authors to have their place on the global stage“, said Aleksandra Martinović, head of Telekom Srbija’s Multimedia Department.
Through partnerships with the world’s largest companies, such as Amazon, HBO and Disney+, local productions have found their way to a global audience. Today, TS Media content is available in more than 35 territories and reaches over 60 million viewers worldwide – putting local directors and actors on the world map. Thanks to this, the reputation of TS Media has been noticed even at the global level. TS Media’s membership in the International Academy for Television, Art and Science brought another recognition – this year, Belgrade became the host of the semi-final jury for the prestigious International Emmy Award. Thanks to this, TS Media’s reputation has not gone unnoticed even on a global level, as evidenced by the fact that Belgrade and TS Media were, for the first time in Serbia, hosts of the semi-final judging for the prestigious international Emmy Award this year. This is the moment when Serbia takes its place side by side with the centres of the television industry worldwide.
